Grundlagenwerk – Marketable Integration Projects through Social Franchising

The integration of young adults in the labour market requires a concerted effort, in particular when it concerns those with restricted access to the world of work. The task of accompanying these young people into the labour market is undertaken by social enterprises through a range of measures for labour market integration. These must be effective and innovative, as well as updated continually. The non-profit Grundlagenwerk offers professional support at precisely this juncture, by de-signing and testing innovative and marketable measures for labour integration, which are assigned for a fee to interested social enterprises. This takes the form of a complete package including manuals, marketing materials, process descriptions, etc. As such, the Grundlagenwerk implements the principle of ‘social franchising’ and facilitates the prompt and experience-based implementation of marketable labour integration measures.